You’ve met our Lauaʻe print, now hear a first-hand account of how art and magic created the Kupu Aʻe x ALOHA Collection collaboration, as told by Kalaʻe of Kupu Aʻe.

You may be familiar with our Coco Palms Collection, but did you know Heather's hometown on Kauaʻi inspired it? Growing up on the Eastside of Kauaʻi, also known as the 'Coconut Coast' due to the area's beautiful coconut groves, coco palms became synonymous with home. 

Kailua born photographer, Jenn Ellenburg has been carrying her camera with her everywhere for over twenty years. For our ‘Over Under’ collaboration, Jenn takes us along on her journey through Moorea Tahiti.

We're kicking off the holidays with our ALOHA Collection Gift Guide! Find the perfect holiday gift idea for everyone on your list - from your fitness-obsessed friend, yoga-loving mom, stylish fashionista, tough to shop for man, surfer, and more, we’ve got you covered.

It's no secret; travel is in the DNA of ALOHA Collection. We've built a team of like-minded travelers who share this passion and often find ourselves flying for business and pleasure together. With travel seemingly always on the horizon, it's no surprise that seat choice is a hot topic in the office— window or aisle—?

Here at ALOHA Collection, every SPLASH PROOF pouch has a story. As travelers, creatives, designers, and water women, we look at the world in a unique way, and for the first time, we're taking you behind the scenes to reveal the stories, real-life adventures, and influences that have inspired our collections along the way. 

O'ahu is our second home, and no trip to the island would be complete without a few days spent hanging out in the heart of the South Shore. Whether you're posting up for a day or staying for a week, here is our ALOHA-approved travel guide to hanging out in Waikiki!

Your suitcase will never be the same once you goSPLASH PROOF Here at ALOHA Collection, packing is an artform (some may call it an obsession), either way, we have it down to a science and are here to share our fool-proof tactics and magic tricks on how to pack it light with us! 

What do you get when you cross an international flight attendant who dreamed of starting a business with an international business major who had never taken a long-distance flight but dreamed of travel?